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Tag: benefits

Posted on 19 October, 2018

How to Arouse Your Customer’s Desire

How to Arouse Your Customer’s Desire

More often than not, desire is aroused by beauty, appeal, and attractiveness. Functionality and features usually come second. So in essence, you work to stimulate your customer’s desire Continue reading “How to Arouse Your Customer’s Desire”

Posted on 29 August, 201814 April, 2025

Features and Benefits

Features and Benefits

No study of the Sales Process would be complete without a study of Features and Benefits and more importantly how to link the two together. Continue reading “Features and Benefits”

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